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Website Development for «MONE» Cosmetology Studio

«MONE» is a private cosmetology studio by Valentina Lyapich, specializing in aesthetic skincare, corneotherapy, thread lifting, and signature massage techniques. Valentina aims to communicate her philosophy of systematic facial care where each procedure supports natural beauty without radical interventions.

Project Objectives

Our team was tasked with creating a user-friendly, aesthetically pleasing, and informative website that:

Clearly structures information about services, training courses, and homecare products
Explains complex cosmetology procedures in accessible language with visual aids
Generates procedure and course bookings through intuitive forms
Supports future e-commerce functionality for cosmetic product sales

Implementation

1. Site Structure & Logic

We developed an intuitive structure inspired by the «skin as home» concept:

  • Homepage: Studio introduction, core services, visual navigation

  • Services: Detailed procedure descriptions, before/after photos, method benefits

  • Training: Course schedules, programs, registration forms

  • Products: Cosmetic catalog (without cart functionality)

  • Contacts: Map, phone, social media links

2. Visual Design

To create a professional yet welcoming image:

  • Minimalist design emphasizing aesthetics

  • Pastel hues and subtle animations for user engagement

  • Infographics explaining cosmetology procedures

3. Functionality

  • Service and course booking forms

  • Basic SEO optimization for organic traffic

Platform and Technical Implementation

  • CMS WordPress – flexible content management system with scaling capability, easy updates, and installation of necessary plugins to extend functionality.
  • SEO optimization – meta tag configuration, page load acceleration, mobile adaptation for better search engine indexing.
  • Google Analytics + Yandex.Metrica – web analytics systems for tracking traffic, user behavior, and advertising campaign effectiveness.
  • Responsive design – correct display on all devices (desktops, tablets, smartphones) with convenient navigation and optimized layout.
  • Image optimization – compression and conversion of photos to modern formats (WebP) for fast page loading without quality loss.
  • Artificial intelligence – using AI for logo generation, creation of unique visual content, and website content filling.
  • SSL certificate – protection of user data and increased trust in the website through HTTPS encryption.
  • Social media integration – connection of buttons for convenient interaction with audiences in social networks.
  • Feedback form and online booking – convenient forms for interacting with clients for booking procedures and quick communication.

Results

The «MONE» website has become a convenient tool for interacting with clients and promoting Valentina Lyapich’s services. We implemented a project that not only represents the cosmetology studio online but also helps in business development.

The website fully meets the client's expectations and philosophy.
Clear structure and visual explanations help clients quickly navigate services.
A foundation has been created for further expansion (online store, blog, additional services).

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